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The ideal result of good design for corporate identity is that over time your potential customers recognise at a glance all marketing material that comes from your company. Think how you can spot a Coca-Cola can at a distance.

The rules that govern your corporate identity need to be adhered to, or else this recognition will be lost. From a humble business card to a building wrap, the design needs to proclaim YOU, not just by the presence of your logo but also by the broader design elements in use.
   
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GUIDE TO EMAIL BROADCASTING
Things you should know.
GUIDE TO BANNER AND POP-UP STANDS
How to tell good quality stands from the rest.
SAMPLE EXHIBITION EQUIPMENT
A catalogue you can download.
WILL YOUR IMAGE PRINT OK?
A calculator relating image pixels to printable size (dpi for litho, large format etc).
PUNCTUATION GUIDE
A helpful guide to common punctuation errors.